Purchasing an Aesthetic Laser - Cost Effective Approach
If you are in the business of providing people with cosmetic treatments, spa treatments, and related services, you might want to consider purchasing an aesthetic laser. Medical laser devices can be used to remove unwanted hair and tattoos, treat wrinkles, and take care of a variety of other skin problems. Your clients may enjoy being able to come to you for such treatments along with your other services that they are already using.
The tricky part is that aesthetic laser equipment is not typically cheap. In fact, they can cost $100,000 or more. That's a pretty big chunk of change to be investing when you aren't even sure how well your clients will take to the idea, and especially if you don't really have the capital to invest. Nevertheless, there are ways to keep your costs down. Here are some tips for purchasing an aesthetic laser with budget constraints.
Talk to Your Clients
Begin by telling your regular clients that you are thinking of purchasing a cosmetic laser device. Poll your regular customers to see what sorts of treatments they actually want. After all, each type of laser does something different. You could simply ask them all to fill out a 2 minute survey with questions like:
- Are you interested in laser hair removal procedures?
- Do you or anyone you know have an unwanted tattoo they would like removed?
- Would you like to see us add wrinkle treatments to our services?
You see, each cosmetic laser device is designed to do different things. By polling your existing customers, you can determine which device you should invest in. You will also have a good idea of how many cosmetic procedures you will be able to book right away and how quickly you will make your money back. It's also a great way to get your clients emotionally invested in your business.
Avoid Buying New Cosmetic Lasers
There's nothing wrong with buying new cosmetic lasers if you can afford it, but there's also nothing wrong with buying used cosmetic lasers if you can't. When you're working with budget constraints, used is definitely the way to go. It could be the difference between going broke and keeping thousands of dollars in the bank.
Of course, if you are going to buy used aesthetic lasers there are some things to consider. One is that you can't expect a very long warranty. Some used devices might have a warranty that lasts for up to 6 months, but that's about it. Another is that the cheapest place to get used cosmetic lasers is online, but the Internet is also full of scam artists. So, you need to be a savvy shopper and take your time finding a company that you can trust. Learn More.
Don't Focus Too Much on the Age of the Machine
Finally, keep in mind that the age of your aesthetic laser machine is not as important as you might think. So, if you're thinking of buying a used laser that was manufactured in the last year or two, you might want to reconsider that. Most cosmetic laser devices made in the last ten years or so use comparable technologies, and models that are a few years old are likely to cost a lot less. So, you can offer great services, even under budget constraints.