A cosmetic laser device is a huge investment, even if you're lucky enough to have a profitable and well-established cosmetic clinic or spa. It's not a decision that should be taken lightly. It requires a lot of thought and planning. You might think that just boils down to what type of laser to get and whether to buy it used or new, but you also have to worry about scam artists.
Benefit and Drawback of the Age of Technology
This is the age of technology. People are spending more and more time at their computers. A major benefit of that is that you can shop for almost anything online, including cosmetic laser devices. In fact, you can even find some great deals online, especially on used machines.
Even though the internet can be a huge help to you in your search for the perfect cosmetic laser, it does have one major drawback. That drawback is the fact that the internet is also full of scam artists. You might think of internet scams as being limited to fake emails, but that isn't the case. The truth is that there are also a lot of fake websites out there that look like they are selling medical equipment, but they are really out to steal money from unsuspecting victims. Luckily, there are ways to spot those scams.
Look for a Company with a Good Reputation
If every website is to be believed, all online medical laser equipment resellers have excellent reputations. After all, each of their pages are likely to be full of supposed testimonials from satisfied clients. However, the thing to remember is that testimonials can easily be faked.
The best way to find an online laser reseller with a good reputation is to look for reviews of that reseller on unrelated websites. Dig a little deeper and verify that the reputation they portray is the reputation that they actually have.
Make Sure They Offer a Good Selection
Another thing to look for from a medical equipment reseller online is a good selection. If they only have one or two laser types listed on their website, they could be scam artists. Even if they aren't you would be better off to make your purchase from a company that offers a better selection of machines. That way you will have a lot of options.
Insist on a Video Conference Call
A laser device is a big purchase. Any legitimate company that stands behind their products will do anything they can possibly do to make that sale. So, be sure to ask for a video conference call. That way you can “meet” the reseller, ask them questions, and see the device that you are interested in buying. If they refuse to conference call with you, or if the conference call doesn't go well, that's your cue not to spend your money with that company.
As you can see, for the most part the purchasing process is all about using your common sense and measuring your comfort level. Find a company that you definitely trust. Then and only then should you consider buying a laser machine.